The Pink Pill: Sex, Drugs & Who Has Control tells the story of the ongoing fight to make sexual satisfaction a priority for women and gender diverse people in a biased battleground where much of their basic healthcare needs are under-researched, underfunded, and often outright ignored.
At the center of a medical battle is Cindy Eckert, a pharmaceutical entrepreneur who dared to challenge the regulatory system. Recognizable by her signature pink attire and unapologetic determination, Eckert became public enemy number one when she fought to bring Addyi—dubbed "the female Viagra"—to market. After the FDA rejected the drug twice, Eckert boldly accused the agency of gender bias, ultimately securing approval in 2015 against overwhelming odds. Her battle turned into a billion-dollar sale of Addyi, but the struggle didn't end there.
The film reveals the shocking double standard in healthcare: while Viagra and over 20 medications for male sexual dysfunction sailed through approval in months, Eckert's battle for Addyi stretched over a decade, facing excessive restrictions and public vilification despite addressing a condition affecting millions of women.
Alongside Eckert, a new wave of trailblazers, doctors, scientists, and influencers are dismantling outdated norms and confronting the medical establishment's dismissal of female pleasure, and are forcing a shift in how we view sexual health for women and gender diverse people.
The Pink Pill: Sex, Drugs & Who Has Control captures a pivotal moment in the ongoing struggle for complete healthcare equality, at a time when bodily autonomy hangs in the balance.
PRESS FEATURES
THE GUARDIAN: ‘A very paternalistic attitude’: why is female desire still not taken seriously?
DECEMBER 2025: FDA GRANTS APPROVAL FOR ADDYI® IN POSTMENOPAUSAL WOMEN
TIME MAGAZINE: A Pill for Sexual Desire Reaches a New Group of Women
WOMEN’S HEALTH: The FDA Just Approved Addyi, 'The Little Pink Pill,' To Treat Low Sexual Desire In Postmenopausal Women & PDF
GOOD MORNING AMERICA/ GMA: Segment
THE VIEW: Segment
FLOW SPACE: FDA Approves First Treatment for Low Libido in Postmenopausal Women
SELF.COM: What Ob-Gyns Think About the First Libido-Boosting Pill Approved for Use After Menopause
THE NEW YORK TIMES - A Pill for Women’s Libido Meets a Cultural Moment
GOOD DAY NY (FOX NEWS) TELEVISION INTERVIEW - with Cindy Eckert and Aisling Chin-Yee
NEW YORK FILM CRITICS - Nora Lee Mandel - included in her list of Best Female POV list
ELLE MAGAZINE Feature - Not the Female Viagra: How Addyi Rewrote the Rules of Desire
PEOPLE MAGAZINE Feature - A new documentary … explores the fight to bring the women’s sexual health pill, Addyi, to market
PEOPLE MAGAZINE - Heather Graham and Awkwafina attend DOC NYC Screening
DAILY MAIL - Heather Graham at DOC NYC Screening
FAST COMPANY - A new film reveals just how hard it was to make the ‘female Viagra'
"Witty, incisive, and unapologetically provocative, The Pink Pill demands that viewers confront the hypocrisy of a culture that celebrates male virility while policing female desire."
ALLIANCE OF WOMEN FILM JOURNALISTS REVIEW
"The film highlights the stark contrast between the fast-tracked approval of Viagra for men and the intense, often biased scrutiny faced by advocates of 'female Viagra.'"
LIFE WITH KATE CASEY
"This documentary rewrites everything you thought you knew about sex, hormones, and midlife. It reminds women: you are not broken, you are just navigating a system that wasn't built for you."
DR. KELLY CASPERSON (YOU ARE NOT BROKEN PODCAST)
"A piece of resistance... the film hopes to embolden women to speak up about the things that are important to them... it breaks through in that capacity."
CTV NEWS
"Eye-opening... it’s not the stuff that people are generally talking about with strangers. I think culture is finally ready to have the truth-based conversation about this."
CITY NEWS MONTREAL
"The hardest part wasn't the mountain of scientific evidence required, it was everything the science had to survive... The Pink Pill digs into the cultural assumptions about women’s pleasure, research priorities, and regulatory standards."
KATIE COURIC MEDIA
"In documentary The Pink Pill, the fight to provide access to the so-called ‘female Viagra’ exposes an industry that still discounts the needs of women"
THE GUARDIAN
"Witty, urgent, and illuminating, The Pink Pill interrogates the double standards in science, medicine, and society that shape how female desire is understood and often dismissed."
DOC NYC - Ruth Somalo
"An engaging, educational documentary with a lot of interesting layers"
ALLIANCE OF WOMEN FILM JOURNALISTS REVIEW
"A good film that explains the battle to get the pill approved and how the forces of the right are trying to control women by controlling them."
UNSEEN FILMS
"Informative (and infuriating)"
ALLIANCE OF WOMEN FILM JOURNALISTS REVIEW
"Illuminates the profound inequities between men and women’s sexual health care"
ALLIANCE OF WOMEN FILM JOURNALISTS REVIEW