SHIFT THE THRIFT

Presenter Joanna Page (Gavin & Stacey) challenges teams to see if they’ve got what it takes to find a bargain, become online auctioneers and turn a profit for the charity of their choice.

Each episode sees a pair of friends, siblings, or couples travel to a different town in the UK where they must compete against each other with the help of an expert and trawl through the High Street’s burgeoning charity shops, looking for items they can buy, then later in the show turn auctioneer themselves and shift their purchases for a profit.

EPISODE 1: HASTINGS

In Hastings, partners James and Elaine scour 15 charity shops, hunting for vintage gems and a hidden star buy before facing a tense live online auction for charity.

EPISODE 2: HIGH WYCOMBE

In High Wycombe, mother and daughter Liz and Alice battle to raise money for charity, gambling on vintage fashion, ceramics and a bold sewing machine buy.

EPISODE 3: CARMARTHEN

In Carmarthen, friends Joy and Thembi hunt charity shop bargains, clash over risky buys and pin their hopes on bold upcycles in a tense live online auction.

EPISODE 4: LLANDUDNO

In Llandudno, Anne and Lenka race to turn charity shop bargains into profit, taking bold risks on furniture, jewellery and creative upcycles — all for charity.

EPISODE 5: BRIDGEND

In Bridgend, Anum and Betti race to turn charity shop finds into profit, risking big on designer items, bold upcycles and a high-stakes live-streamed auction.

EPISODE 6: NORTON

Polly and Callum compete in Midsomer Norton to find and upcycle charity shop treasures for Macmillan. From designer boots to stenciled furniture, who will make the most killing for a good cause?

EPISODE 7: BRIDGE

In Hebden Bridge, friends Emma and Sophie battle to raise money for a hospice, gambling on vintage fashion, retro collectibles and a bold sleeping-bag upcycle.

EPISODE 8: ABERYSTWYTH

In Aberystwyth, confidence clashes with caution as mother and son contestants hunt student-town treasures, gamble on creative upcycles and face a tense live-streamed auction.

EPISODE 9: CHEPSTOW

In Chepstow, friends Ella and Issy race to turn charity shop finds into profit, taking bold risks on furniture and fashion before a tense live-streamed auction.

EPISODE 10: HARROGATE

In Harrogate, former Traitors stars Sonja and Aubrey swap strategy for style, hunting vintage tweed and bold 80s fashion to raise money for a cat sanctuary.

EPISODE 11: ABERGAVENNY

In Abergavenny, couple Claudia and Luke clash over instincts and risk everything in a rain-soaked race, ending in a last-minute upcycle scramble and tense live auction.

EPISODE 12: EASTBOURNE

In Eastbourne, siblings David and Theresa battle to raise money in memory of a friend, gambling on designer fashion, vintage finds and bold upcycled pieces.

 

PRESS FEATURES

THE ONE SHOW, BBC - On air interview with Joanna Page

MORNING LIVE - On air interview with Joanna Page

BBC NEWS - Feature

BROADCAST MAGAZINE - Behind The Scenes Feature 'How we turned charity shopping and online auctions into a BBC daytime format'

'Don't Miss' TV TIMES
"Joanna Page brings her sunny enthusiasm to this ode to upcycling and sustainability..." RADIO TIMES
"The effervescent Joanna Page hosts proceedings" REAL TV GUIDE
"Upcycling has never been cooler... " REAL TV GUIDE
"Addicted to sites like Vinted? This is the show for you" CLOSER
Pick Of The Week WHAT'S ON TV
Pick Of The Week REAL TV GUIDE
Pick Of The Week CLOSER MAGAZINE
Pick Of The Day SUNDAY PEOPLE
Pick Of The Day DAILY STAR
Pick Of The Day DAILY STAR
Pick Of The Day TV TIMES

DURATION

12 x half hours

BROADCASTER

BBC

YEAR OF PRODUCTION

2026

PRODUCED BY

One Tribe TV

COUNTRY OF PRODUCTION

UK

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